Objectives

  • Developing a brand identity consistent with property management services
  • Give a modern and dynamic image to this very young company

Our Work

We crafted the brand identity for François Arens’ new property management company. To align with Luxembourg’s increasingly international market and the growing expatriate community, we opted for an English name. The color palette we selected reflects contemporary trends, while the logo’s triangular design symbolizes both a home’s roof and the ‘A’ in Arens. Beyond this, we meticulously developed their entire corporate identity, including a cutting-edge website.