MINISTRY OF ENVIRONMENT, CLIMATE AND SUSTAINABLE DEVELOPMENT

KLIMAEXPO

In 2021, prior to the COP, the Ministry of Environment, Climate and Sustainable Development initiated a trade show devoted to climate solutions.

Objectives

FOR THE GENERAL PUBLIC

– Showcase the initiatives and projects aimed at achieving climate neutrality by 2050
Raise awareness among citizens about climate solutions
Encourage behavior change to achieve climate neutrality by 2050

Objectives

FOR PROFESSIONNALS

– Identify solutions for achieving climate neutrality by 2050 at the municipal and public levels
– Inspire professionals by highlighting existing initiatives/organizations
Present different projects launched in the context of climate neutrality
Foster dialogue between stakeholders

Develop a name and visual identity for the exhibition: KlimaExpo 2021 then KlimaExpo 2022
Launch a cross-media campaign (press, radio, social media) to increase awareness among exhibitors and attract visitors
Design stands using recycled materials and create a welcoming atmosphere to encourage dialogue
Engage visitors with interactive and playful experiences, prompting them to consider their consumption habits (e.g., workshops, photo booths, quizzes, Youth4Planet Mobile Studio, Responsible Food)

Feature around 30 stands showcasing organizations actively involved in climate preservation and their solutions, with many stands hosting small awareness workshops
Develop a traveling exhibition featuring digital roll-ups with climate report data and panels highlighting “Climate Heroes”
Conduct public relations to promote the exhibition
– Organize the event within the constraints of the Green Events logo

We had already collaborated with Mediation in the past and it had been a success. When we had the KlimaExpo project, it was only natural that we turned to them. Once again, they have been up to the task in terms of reliability. Despite very short deadlines and the complexity of the project, they managed to make this 1st edition a real success. Thank you to the whole team for this excellent collaboration!
Thomas SCHOOS

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